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Paradox Development · Solutions architecture & software

We use technology to get the technology out of the way.

doxDev designs, builds, and documents the systems small and mid-size teams run on: workflow automation, custom software, data foundations, practical AI, and custom websites you can edit yourself. We work in any industry, and we build it to be yours.

Where we've worked:
  • Publishing
  • Hospitality
  • Spirits & brand representation
  • Financial services
  • and wherever the work is manual

Why doxDev

Smart people shouldn't spend their days doing pointless work.

Most teams don't have a technology problem. They have tools that don't talk to each other, processes that live in one person's head, and hours lost every week to copy-paste and chasing status.

Our job is to find where that friction compounds, design something better, and build it so it keeps working after we leave.

Patterns we fix

  • Manual work that should be automated
  • Processes that break when one person is out
  • A human acting as the API between five subscriptions
  • Reporting that costs more to maintain than it saves
  • Tools that work but nobody wants to use

Services

Architecture first. Then we build it.

We're strongest at seeing how the pieces connect, and we don't stop at the diagram.

Solutions architecture & fractional CTO

A technical lead who maps how your business actually runs and designs the systems to support it, without a full-time hire.

Workflow automation & integration

Your tools talk to each other, and nobody re-keys the same data three times.

Custom software, from low-code to full-code

When off-the-shelf doesn't fit, we build what does, at the right weight for the problem.

Data foundations: a single source of truth

One place where your operational data lives, stays clean, and can be reported on and queried.

Practical AI: assistants, agents, and team tooling

AI that is part of a governed system, not decoration.

Websites

A custom website, built for you and edited by you

We design and build your site around what you do, then hand you the keys. Most sites go live within just a few days of getting your content.

From a $500 launch and $10/month hosting.

How it's different

  • Custom, not a template

    Show us sites you like and we build yours to look that way. No theme picker, no drag-and-drop builder to wrestle.

  • Your words are yours to change

    Update text, photos, and blog posts yourself, any time, free. No ticket, no invoice, no waiting on a developer. We handle layout and design.

  • Hard to break

    Your edits can't take the site offline, and 90 days of page history means any change can be undone.

Approach

Shipping is good. Stabilizing is better.

Every engagement follows the same arc, scaled to the size of the problem.

Steps

  1. Step 1: Map

    Find where work stalls, duplicates, or depends on one person.

  2. Step 2: Design

    Agree on what to keep, what to replace, and what “done” looks like.

  3. Step 3: Build

    Ship small, working pieces early instead of one big reveal.

  4. Step 4: Document & hand off

    SOPs, runbooks, and naming the next operator can follow.

  5. Step 5: Stabilize

    Stay through the edge cases until the new way holds.

Our principles

What holds no matter the project, the tools, or the budget.

  • You own it.

    Your accounts, your data, your code. If we part ways, you walk away with everything and nothing to untangle.

  • Systems should survive their builder.

    If only one person understands it, it isn't finished.

  • If people can't use it, it isn't done.

    Adoption is part of the job, not an afterthought.

  • No black boxes.

    Every automation logs what it did, and failures are loud, not silent.

  • Careful with AI and data.

    We use AI deliberately and keep client data out of AI tools unless it's explicitly safe and approved.

  • Knowledge compounds.

    Working across industries and toolsets means every project teaches us something, and every client gets the benefit. Your work stays yours; what carries forward is the know-how, because good systems shouldn't be reserved for companies with an IT department.

Ways to engage

  • Project

    A defined problem, scope, and finish line.

  • Fractional / retained

    An ongoing architect and builder on call.

  • Advisory session

    A working session to map your systems and leave with a plan.

Industries

Industry-agnostic, because friction is.

The patterns underneath are the same everywhere: disconnected tools, manual handoffs, knowledge trapped in people's heads. Here's where we've done the work.

  • Active work

    Publishing

    Automation, AI assistants, and self-service sites for independent presses and authors.

  • Product

    Hospitality & breweries

    Local Link Leagues, our community game-league platform, live at a Minneapolis brewery.

  • Product

    Spirits & brand representation

    RePourT: event scheduling, brand approvals, and split billing for brand reps.

  • Background

    Financial services

    Enterprise automation and data governance at a Fortune 500 financial firm.

The patterns transfer. Law firms, advisors, dealerships, agencies, nonprofits: if you're not sure you're a fit, ask. We'll tell you honestly.

Products

We build and run our own software, too.

Living with our own architecture decisions keeps our client work honest.

RePourT

Early development

Event management for spirits brand representation.

About

Small on purpose. Thorough by habit.

A note from the founder

I'm hospitality-raised, FinTech-scarred, and process-obsessed. After years leading automation and systems work inside a Fortune 500 financial firm, I left to do this full-time: design and build the systems that let small teams stop fighting their tools and get back to the work that matters.

I'm at my best seeing how the pieces connect, then making sure what we build is documented, owned by the client, and still working a year later. I care about the people who have to live inside the system as much as the architecture underneath it.

— Aaron Albee, Founder & Solutions Architect

Contact

Start a conversation

Tell us what's slowing you down.

A short note is plenty. It helps if you include:

  • What's eating your team's time right now
  • The tools you're already using
  • What “better” would look like six months from now

We'll reply with honest thoughts on whether and how we can help, even if the answer is “you don't need us for this.”